BAMX

A key visual for BAMX — Banco de Alimentos de México (Food Bank of Mexico), with animation and illustration by Lamano Studio. Concept: "More left over than what is missing." The campaign draws attention to the paradox of food waste in Mexico: more food is wasted than is needed to feed those who go hungry. The visual communicates the abundance that could be redirected, making a powerful case for food donation and responsible consumption. Animation & Illustration: Lamano Studio developed the full animation and illustration for this piece, creating a warm, accessible visual language that communicates a serious social message with clarity and empathy. Client: BAMX — Food Bank of Mexico.